Until recently it was easier to watch the Premier League in the US than the UK. But now viewers must pay to watch many of the games online
As executive director of Upper 90, which sells soccer shoes, jerseys, apparel, equipment and teamwear online and at four stores in and near New York, Zac Rubin has a keen interest in the Premier League’s success in the United States. It is literally a part of business: store customers can watch any match they want on TV while shopping.
NBC plans to continue to air 250 of 380 Premier League matches live for free on one of several of its broadcast and cable channels this season. It is what is happening to the other 130 matches that has Rubin concerned. NBC had made those matches available online for free in the past – making it easier to watch the Premier League in the US than in the UK – but now viewers must pay. How many will?
Related: How Rebecca Lowe went from England to become the US's face of football
Continue reading...Will NBC's price hike end up hurting the Premier League's US expansion? posted first on http://ift.tt/2pDSOxr
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